Hydrix is one of the most experienced electronics and embedded software consulting systems and device design engineers in the region. Hydrix has an enviable track record in the design, development & prototyping of some of the world’s finest communications, industrial, medical &...
Hydrix is one of the most experienced electronics and embedded software consulting systems and device design engineers in the region. Hydrix has an enviable track record in the design, development & prototyping of some of the world’s finest communications, industrial, medical & business technology systems and instruments for our clients around the world.
The Hydrix team is comprised of top flight engineers with wide industry backgrounds and using leading processes and development tools. Having delivered more than 160 complex and sophisticated projects over the past 10 years, Hydrix is focus on the design of robust, reliable and successful products. A selection of current & recent clients include Siemens, Tyco, HP, T
Hydrix offers a comprehensive range of design and development services, from individual projects to turnkey design and supply including:
• Project & risk management;
• Systems engineering;
• Electronics, hardware & software development (inc dsp and algorithm development);
• Mechanical, Industrial Design and Human Factors Engineering;
• Prototyping;
• Verification & validation;
• Design for manufacture;
• Production Transfer;
• Manufacture and Supply;
• Regulatory compliance support.
What we do not want is a logo with circuit boards or electronic symbols or software code that are too prominently featured - this is boring and too obvious
Our industry: Technology
Top Three Things to Communicate through our Logo:
#1 - Excellence in Engineering
#2 - Innovation
#3 - Certainty
Our Target Market:
Target market - nearly 100% men aged 35+. Medical device, industrial technology, defence and business technology companies. Our typical intial sales target audience is C or VP level excutives in medium to large technology intensive companies, with subsequent contracted project work usually conducted at VP Engineering or VP Product Development level (ie more technically savvy).
Styles that we are interested in:
Abstract Mark
Wordmark
Values to communicate:
Feminine
Masculine
Young
Mature
Luxury
Economical
Modern
Classic
Playful
Serious
Loud
Quiet
Simple
Complex
Subtle
Obvious
Color preferences:
Anything but yellow. Current logo has three primary colours and black or white background - simply too many. Potential darkblue and grey of interest but don't feel constrained
Our Ideas and Additional Information:
We need it to be easy to read and simple font
Some competitor logos fyi: http://www.planetinnovation.com.au/ (okay) http://www.invetech.com.au, (Simple)
http://www.greyinnovation.com/ (Yuck!)
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