We are an outdoor enthusiast brand with a large fishing reach. we are all about the Chesapeake Bay and sustaining this natural recourse for the future. we take strong inspiration from the watershed around the Chesapeake Bay.
we sell apparel and hard goods that cater to the outdoor...
We are an outdoor enthusiast brand with a large fishing reach. we are all about the Chesapeake Bay and sustaining this natural recourse for the future. we take strong inspiration from the watershed around the Chesapeake Bay.
we sell apparel and hard goods that cater to the outdoor lifestyle including Fishing, boating, sailing, surfing, kayaking, and the overall shore-man lifestyle.
Our industry: Retail
Top Three Things to Communicate through our Logo:
#1 - Conservation of natural resources
#2 - Nature
#3 - well being
Our Target Market:
Our target market is people living within the Chesapeake Bay watershed. primarily with high paying jobs who have time to go fishing on expensive charters. we are trying to appeal to people who want to give back and protect our natural resources. we want to attract anyone from the golf course to professional oyster shuckers.
Ages: 16-60
Gender: 80% Male
Styles that we are interested in:
Abstract Mark
Emblems
Pictorial Mark
Values to communicate:
Feminine
Masculine
Young
Mature
Luxury
Economical
Modern
Classic
Playful
Serious
Loud
Quiet
Simple
Complex
Subtle
Obvious
Color preferences:
I would like the colors to be inspired by nature and its natural beauty.
Where we will use the Logo:
Billboards & Signs, Mobile/Tablet App, Mugs, T-shirts, Print, Web
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1st
Canada