Logo contest: The Mermaid Inn

What we do:

We are a family run pub/eatery on the lovely north coast of Cornwall UK. Our pub is right on the beach just outside of a busy town. We are a traditional style English pub serving Great food.

(Added on 2017-03-13 17:45):

'Porth Newquay' is an optional addition. This is the location of the business.

We have a broad spectrum target customer base so no restrictions on design. We are essentially a pub/restaurant but are not looking for a logo that focuses on either in particular.

Obviously a call for some sort of mermaid design here. Black and white or highlighted with colour... You choose.. Your the artist.. My first thought would be to try to incorporate 'The Mermaid Inn' into the mermaid design itself, so it flows as one design. A black and white design must be invertible for black or white background. Celtic style is an option for the design but not a necessity. This will be the main association to our business and will be seen on everything from t-shirts to hoodies to letterheads and menus. If you do a detailed image of a mermaid we would like it to represent a true siren of the sea... so Beautiful with a good enfaces on the tail detail.. Not cartoon like in design.