Simply Caddie is a mobile application developed by the company Symphegy. Symphegy was established in 2014.
Simply Caddie was envisioned a year and a half ago and development of the second version started in June and is due for completion this December.
Simply Caddie would be used to create a strategy and plan against a golf course to enable the player to achieve better scores. It aims to replicate the role of a golf caddie (i.e. working with the player before the game on strategy; gives advice to player; friend and support on the golf course).
Our industry: Sports & Recreation
Top Three Things to Communicate through our Logo:
#1 - Plan
#2 - Strategize
#3 - Execute
Our Target Market:
Gender: Unisex
Age: 20-40
Geography: Global
Attitude: Aspiring
Styles that we are interested in:
Abstract Mark
Pictorial Mark
Values to communicate:
Feminine
Masculine
Young
Mature
Luxury
Economical
Modern
Classic
Playful
Serious
Loud
Quiet
Simple
Complex
Subtle
Obvious
Color preferences:
Possibly to avoid green as it seems to be overused for golf related collateral. However, if confident that it would achieve the desired effect, please go ahead.
Our Ideas and Additional Information:
To convey the caddie and player planning/strategizing/executing. Planning and strategizing would mainly be done off the golf course but it could also be done on the golf course. Executing would be done on the golf course. Would like to see the blend between the image with the text.
Where we will use the Logo:
Billboards & Signs, Mobile/Tablet App, Mugs, T-shirts, Print, Web
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With just about 2 days left in the competition, I would just like to take the chance to thank everyone for the amazing efforts put in thus far. Right from the first entry to the last, it has helped to develop the thoughts surrounding the logo and brand.
I really appreciate every entry and would like to thank everyone once again.
And also to LogoArena for setting up such a nice platform to enable all this. Thank you.
As the competition is drawing to an end, I would like to take a last opportunity to thank everyone that have submitted their entries and also everyone I have exchanged messages with.
The patience that many of you have shown is remarkable and the quality is extremely impressive. I had a very enjoyable time and I hope that the same could be said for you too.
Thank you all once again and I look forward to the next time.
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