Company name: Pittsburgh Lacrosse Club Master's Team
What we do:
A men's, post-collegiate lacrosse club based in Pittsburgh, PA for players 35 and over.
Our industry: Sports & Recreation
Top Three Things to Communicate through our Logo:
#1 - The city of Pittsburgh
#2 - Lacrosse
#3 - Age
Our Target Market:
Male lacrosse players over the age of 35.
Styles that we are interested in:
Emblems
Pictorial Mark
Values to communicate:
Feminine
Masculine
Young
Mature
Luxury
Economical
Modern
Classic
Playful
Serious
Loud
Quiet
Simple
Complex
Subtle
Obvious
Color preferences:
Black, Gold, White, Grey, Silver, Diamond Plate.
Our Ideas and Additional Information:
The team is for men over the age of 35 and has players into their 50's. Players who know they are old and not as athletic as they used to be. Pittsburgh is known for their Dinosaurs at the Carnegie Museum of Natural History, so that is a possible concept. Fossils, Dinosaurs, etc. But open to anything.
The logo should have 'Pittsburgh' or 'Pittsburgh Lacrosse Club' or 'PLC' as part of the design.
The logo will most often be silk-screened in only a few colors on white, gold or black background.
Our under 35 team is also known as the William Penn Tavern Lacrosse club (their sponsor) and a sample of some shorts they've used is attached.
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