Company name: INBEEN
Slogan: If you want to be IN use InBeen. Connects people on another level.
What we do:
INBEEN is social advertising media. User can use InBeen on web or as App. It is not just a web page with city guide but it is something more, it is SOCIAL media ORIENTED and it connects people on another level. It is user friendly and that and the message to all users is that this is there web page, they run it, they use, they love it.
InBeen audience is the entire city population, who likes to attend a variety of locations that offer both catering and cultural services and this population would be very glad to get discount that InBeen is offering on all those locations.
Informative nature is InBeen's advantage because this is the way inbeen offers availability for all web page/app visitors/users. With always up to date info's, InBeen is free web spot for all city population who is willing to try everything that city can offer.
(Added on 2014-05-25 19:08):
INBEEN is social advertising media. User can use InBeen on web or as App. It is not just a web page with city guide but it is something more, it is SOCIAL media ORIENTED and it connects people on another level. It is user friendly and the message to all users is that this is their web site, they run it, they use it, they love it. InBeen audience is the entire city population, who likes to attend parties or visit a variety of locations that offer both catering and cultural services and this population would be very glad to get discount that InBeen is offering on all those locations. Informative nature is InBeen's advantage because this is the way inbeen offers availability for all web page/app visitors/users. With always up to date info's, InBeen is the free web spot for everyone who is willing to try everything that city can offer.
Our industry: Media
Top Three Things to Communicate through our Logo:
#1 - To make users feel comfortable, relax like they own this web page
#2 - Credibility of content on web page. Information on web page are always up to date
#3 - Our users own this town. Content is made by users, so we want to stimulate people to use and be a part of this web page.
Our Target Market:
InBeen audience is the entire city population, who likes to attend a variety of locations that offer both catering and cultural services and this population would be very glad to get discount that InBeen is offering on all those locations.
Project is not tide to one place. This web page could be in every town in the world so logo has to be international, likeable, suitable for all generations. Lifestyle is urban, cultural, population who knows new age technology and at the same time relies on opinion makers and loves to be opinion maker on there own. This population loves to go out, try different restaurant, location, cultural event or let us say different kind of activities that are going on in there town.
Styles that we are interested in:
Values to communicate:
Feminine |
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Masculine |
Young |
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Mature |
Luxury |
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Economical |
Modern |
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Classic |
Playful |
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Serious |
Loud |
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Quiet |
Simple |
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Complex |
Subtle |
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Obvious |
Color preferences:
we would like to include colours that impress people, that stays alwas in your mind. When users go on aour web page, we want colour to stimulate them to use page and to stay on the page. Max number of colours is 3!
Likeable, attractive, stimulative, simple, eazy to remember.
Not to agressive and not to soft.
Our Ideas and Additional Information:
Just to know, logo will be used also in application, on several and promotional material.
New character could be included but not neccessary.
Animal could be included but neccessary.
If logo is strong by it self we don not need nothin else included(animal, charatcter).
Where we will use the Logo:
Billboards & Signs, Mobile/Tablet App, Mugs, T-shirts, Print, Television, Web