What we do: This is a consulting and financial advisory firm that adheres to highest ethical standard.
I WANT A STRONG PICTURE THAT SPEAKS TO WHAT YOU WILL READ IN THE NEXT PARAGRAPH: HONESTY, DEDICATION, HARD WORK, PASSION, COMMITMENT.
"True North" is not our invention. The term was coined by Bain &...
This is a consulting and financial advisory firm that adheres to highest ethical standard.
I WANT A STRONG PICTURE THAT SPEAKS TO WHAT YOU WILL READ IN THE NEXT PARAGRAPH: HONESTY, DEDICATION, HARD WORK, PASSION, COMMITMENT.
"True North" is not our invention. The term was coined by Bain & Company, you can read up on how they define it following this link: http://www.bain.com/about/people-and-values/true-north.aspx. We totally agree with what they say and you can derive a lot of ideas for our logo from what they say in that link.
Our industry: Medical & Dental
Top Three Things to Communicate through our Logo:
#1 - Serious but cool, different and thinking differently, out of the box
#2 - Cutting edge
#3 - Smart and reliable
Our Target Market:
Healthcare companies and investors - globally
This can be biotech, medical devices or even delivery of care (hospitals and so on).
Styles that we are interested in:
Abstract Mark
Characters
Emblems
Pictorial Mark
Web 2.0
Values to communicate:
Feminine
Masculine
Young
Mature
Luxury
Economical
Modern
Classic
Playful
Serious
Loud
Quiet
Simple
Complex
Subtle
Obvious
Color preferences:
Surprise me!
Our Ideas and Additional Information:
I will comment as I receive the first proposals. Be smart and subtle, don't just use a compass or a star.
Einige Empfehlungen um das beste aus Ihrem Wettbewerb zu erhalten:
Bewerten Sie täglich die Logos um die Designer zur Teilnahme ermutigen. Dies ist auch eine Möglichkeit die Arbeit der Designer anzuerkennen.
Je mehr Feedback Sie geben, desdo besser werden die Ergebnisse (Sie können auch privat mit den einzelnen Designern kommunizieren indem Sie auf ein Logo klicken).
Wenn Sie zu viele Logos ablehnen werden die Designer entmutigt.
Die Designer können sich Punkte verdienen wenn sie auf den ersten 10 Platzierungen landen. Indem Sie verschiedene Designer auf die ersten 10 Plätze wählen erhöhen Sie die Teilnahme.
This is not going the right direction. I want smart and intelligent logos that that tell what we stand for (see my briefing). The name does not have to be in the logo. But the logo needs to tell what we stand for: honesty, doing the right thing, passion, integrity.
This is all not what I want. I want a logo, not a business card design. I want cool, eye-catching and not boring. I will adjust the settings - but please read what I wrote in the brief.
Please look at my rating. I did not have much to choose from but maybe this helps. I will comment each designer once we have a little bit of a wider selection - and I will guide everybody else with general comments.
The competition is closed and I would like to thank all of you for hard work and great proposals. We will review them over the next few days and make a final rating and selection latest by the upcoming weekend.
1st
Switzerland