Residential real estate group in Arlington, Virginia helping buyers, sellers and investors.
Our industry: Real Estate
Top Three Things to Communicate through our Logo:
#1 - Like and Trust
#2 - Professionalism
#3 - Service
Our Target Market:
30-50 year old men and women in their prime working years in the Virginia and Maryland suburbs of Washington DC. Mostly higher income people with prices of homes they are buying or selling ranging from $700,000 to $2,000,000. Mostly white collar professionals.
Styles that we are interested in:
Pictorial Mark
Values to communicate:
Feminine
Masculine
Young
Mature
Luxury
Economical
Modern
Classic
Playful
Serious
Loud
Quiet
Simple
Complex
Subtle
Obvious
Color preferences:
Black and White
Our Ideas and Additional Information:
I really like The Shonka Group Logo on this website for some inspiration. I like the idea of an old fashioned skeleton key to play off of the similarities between
(Added on 2017-07-31 16:05):
Forget the skeleton key and the magnifying glass. I don't like any of them. I want to broaden this too include more of everything. Even houses and rooftops are now in play.
Where we will use the Logo:
Billboards & Signs, Mobile/Tablet App, Mugs, T-shirts, Print, Web
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