We sell tractors and farm machinery to farmers in a 3 state area. We market to ranchers and farmers growing Grain, cattle, and dairy.
Our industry: Miscellaneous
Top Three Things to Communicate through our Logo:
#1 - we delivery a high quality product
#2 - we are dependable, reliable and fair to do business with
#3 - We delivery a product that is competitively priced, and can compete with anyone
Our Target Market:
Farmers and Ranchers that are their own owner operators of their equipment.
Styles that we are interested in:
Abstract Mark
Emblems
Pictorial Mark
Values to communicate:
Feminine
Masculine
Young
Mature
Luxury
Economical
Modern
Classic
Playful
Serious
Loud
Quiet
Simple
Complex
Subtle
Obvious
Color preferences:
Deep red, Black and White keep in mind this is the logo specific to our battery rebranding project, so if you had something like a lightening bolt, or anything that conveyed a charge, or electricity, or giving something power, that will help. This won't be our generic logo, but specific to this one branding of all of our large batteries, the sticker size for this battery is 4" x 6" and it goes on the front of a black cased battery.
Our Ideas and Additional Information:
We already have a logo that I am very happy with, see attached, we need a new logo for a bit of a sub brand, as we are going to start to brand our own car batteries that we sell. So now when a customer buys our battery, instead of us having our suppliers logo on it, we need some type of logo to identify us as the battery supplier of choice.
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Current #1 ranking is nice but we need our slogan your partner in productivity in theessage. You also might look at our website. Www.valley-implement.com. if we liated our locations and their telephone numbers that would help. Remember they leave with this battery off of the shelf they might refer to it to contact us months later
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