Company name: TK-Back
Slogan: Optional: Tiefkühl-Produkte
What we do:
- The company buys and sells frozen bakery products to hotels, restaurants, gas-stations and bakeries.
- We have no own production.
Our industry: Manufacturing & Wholesale
Top Three Things to Communicate through our Logo:
#1 - Quality in all the products
#2 - Traditional company since 1996
#3 - Services for the customers
Our Target Market:
This logo will have to market to all people. Mainly it will be seen by hotels, restaurants, gas-stations and bakeries.
Mainly B2B.
Styles that we are interested in:
Values to communicate:
| Feminine |
|
Masculine |
| Young |
|
Mature |
| Luxury |
|
Economical |
| Modern |
|
Classic |
| Playful |
|
Serious |
| Loud |
|
Quiet |
| Simple |
|
Complex |
| Subtle |
|
Obvious |
Color preferences:
Look at the website: www.tk-back.de
- Obviously the current logo we have is out of place.
- We would like to use the colors like yellow, orange, gray,brown
- We do not want more than 2-3 colors and no neon colours and pink.
- a 3D aspect is also possible. (For example for a product in the logo)
After repeated research, the logo may also like to be colorful if it looks good.
- At the end we need a logo that fits well on the white LKW´s (cars), the website, on letters, advertisement and on business cards
- We need a logo that will look good on a gray as well as a white background
- The logo must display the name of the company: TK-Back. The current logo constitutes the name TK Back-Service but the “service” is an option and need not be integrated into the logo.
- Also we will have a symbol in the bakery sector for example a croissant. The favorit is a signed croissant
- Please no pretzel, bread, bread roll
- Please do not be playful font
Our Ideas and Additional Information:
- The logo must display the name of the company: TK-Back.
- a 3D aspect is also possible. (For example for a product in the logo)
- The current logo constitutes the name TK Back-Service but the “service” is an option and need not be integrated into the logo.
- Also we will have a symbol in the bakery sector for example a croissant. The favorit is a signed croissant
- Please no pretzel, bread, bread roll
- Please do not be playful font
02.05.2013: Hello,
You've all done a very good Job!
Thank you in advance. Björn
Where we will use the Logo:
Billboards & Signs, Mugs, T-shirts, Print, Web
1st
Germany