We have recently partnered up with a firm that is going to put a poker room in our restaurant. However we are going to be still running the Bar and Food. This is going to be mainly focused on the bar and the food menu is going to be a mix of pub style food with a slight asian influence. We are...
We have recently partnered up with a firm that is going to put a poker room in our restaurant. However we are going to be still running the Bar and Food. This is going to be mainly focused on the bar and the food menu is going to be a mix of pub style food with a slight asian influence. We are thinking of changing our name from Grand China to our family name The Lim's sports bar and cafe as we are trying to re-image the company. The style of the poker room is a new york style industrial loft Any suggestions would be helpful as we are sharing a sign with them and their logo is Chasers poker room with a goldfish and a shark fin as their picture( I do not play poker so I don't really get this but something complement this would be great thinking of a color skeem that would work with the room blues, greys and white that would go with theirs
Our industry: Restaurant
Top Three Things to Communicate through our Logo:
#1 - Hip Sports bar and cafe. Sleek new
#2 - Social, people will know the name the Lims because our business has been there for 40+years
#3 - Friendly staff, great place for people to gather and watch sporting events
Our Target Market:
sports bar and small cafe area. We are marketing to the 25-65 year old market this is mostly men that play poker, however where we are in charge of the bar and food we would like to create an experience that could be enjoyed by men and women. Industrial NY loft style modern maybe a bit masculine.Not to pretentious. Hip bar.
Styles that we are interested in:
Characters
Emblems
Web 2.0
Wordmark
Values to communicate:
Feminine
Masculine
Young
Mature
Luxury
Economical
Modern
Classic
Playful
Serious
Loud
Quiet
Simple
Complex
Subtle
Obvious
Color preferences:
Greys blues, white
Our Ideas and Additional Information:
We are completely leaving this to all of you something sleek modern, industrial.
Where we will use the Logo:
Billboards & Signs, Mobile/Tablet App, Mugs, T-shirts, Print, Web
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