Digital marketing (and web design) agency specialising in the tourism, accommodation sector based in Australia
Our industry: Internet
Top Three Things to Communicate through our Logo:
#1 - Holiday (Sunny)
#2 - Digital (Web Design)
#3 - Professional marketing edge
Our Target Market:
BUSINESS OWNERS OF : tour companies, accommodation providers, van parks, motels, holiday parks, tourist parks, tourist attractions etc
Styles that we are interested in:
Abstract Mark
Letterform Mark
Pictorial Mark
Wordmark
Values to communicate:
Feminine
Masculine
Young
Mature
Luxury
Economical
Modern
Classic
Playful
Serious
Loud
Quiet
Simple
Complex
Subtle
Obvious
Color preferences:
At this stage I have no fixed idea as I would like to see creativity. Obviously the name sunny will have some gold colour in there but I am not keen on glarey bright yellow, would prefer a nice deep vibrant golden colour with another contast colour/s to suit. I have attached some ideas but not fixed on them. The website will have a lot of white background so logo needs to stand out and look fresh.
Our Ideas and Additional Information:
I would love to see the sun, round shape or sun's rays incorporated into the name somehow in a smart or even abstract way. Or scratchy round shape or even the lettering or shapes somehow worked into it.
I prefer not to have a standalone sun clip art that sits separately and would like it worked into the words or symbol. Something with style rather than an old fashioned looking sun sitting beside the text. If the image sits on it's own, then I would like it to be smart somehow, like have a sun with a 'w' worked into it or something 'digital' looking with the sun ?
Please NO smiley faces, cartoony or clipart looking sunshines ! Also no beach scenes, umbrellas, mountains etc UNLESS it really works somehow. Very simple and effective please. Also not too fiddly and it must not look like a solar company logo. The key is digital marketing.
I would like to isolate part of the logo as a tile for social media use but I can crop this myself later.
I've attached some logos that I like but DO NOT want to copy these, they are to provide inspiration (mood board) only to demonstrate the quality, type of work I have found by searching.
Wording: I would rather see your ideas of what you can do with my name 'SunnyWeb' (preferable no space) or sunnyweb (with 2 different colours for each word) maybe? ...
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Hi Designers, thank you again, please keep them coming... there are some great entries so far. I am taking a few off that don't resonate with my brand and make it easier to narrow it down - but I haven't ranked them in order yet. I really appreciate your work so far! Regards Sunny !!
Hi Designers, I hope you are having a lovely day. Thank you for your great designs, please keep them coming. Also it would be good if part of my logo will be able to be used in social media as the small icon/square so if you could bare that in mind too.
Hello designers, thank you for all of your sunny logos!
I have learnt after looking at a lot of logos over the past few days that I am preferring the simpler type logo. Nice simple classy font (not curly or hand script) and the sun not being too fancy and even without any rays at all. I don't seem to like the ones that make the logo high so a graphic radiating upwards isn't what I'm after.
The logo will need to be on a website banner and have a simplicity to it but a subtle design element that makes it a bit more special than just font on it's own.
1st
United States
Australia