Company name: Seymour Whyte
Slogan: Transport.Resources.Utilities
What we do:
- Australian infrastructure, engineering and construction company
- Provides expertise in transport, utilities and resources
- Developed a reputation for reliable project delivery and as a result has achieved consistant growth
- Pursuing opportunities in further markets and sectors
(Added on 2012-10-24 20:11):
We are looking for something modern and bold
(Added on 2012-10-25 23:04):
The logo symbol should be abstract
(Added on 2012-10-25 23:06):
We are looking for a bold statement symbol so when people see the logo they will know who we are. We would like the Transport.Utilities.Resources slogan to be incorporated into the logo
(Added on 2012-10-28 17:37):
Please amend the slogan to read:
Transport.Resources.Utilities
Our industry: Construction
Top Three Things to Communicate through our Logo:
#1 - Growth
#2 - Core business functions - Transport, Utilities, Resources
#3 - Diversification into other sectors
Our Target Market:
30 - 60 year old
Male (predominately)
$100,000 +
Engineers, Politicians, Project Managers
Urban Design, Sustainability, Infrastructure Development, City and Regional Planning
(Added on 2012-10-24 22:51):
Transport Infrastrcture , Utilities , Resources
Styles that we are interested in:
Values to communicate:
Feminine |
|
Masculine |
Young |
|
Mature |
Luxury |
|
Economical |
Modern |
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Classic |
Playful |
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Serious |
Loud |
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Quiet |
Simple |
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Complex |
Subtle |
|
Obvious |
Color preferences:
Where we will use the Logo:
Billboards & Signs, Mugs, T-shirts, Print, Web