Our business is a tea and dessert sit down cafe that wants the customers to feel elegant and royal with a minimalistic rustic look. We will have wooden beams, with plants, brick wall, royal sofas for customers to enjoy time with friends and family. It should have an Asia feel in a modern...
Our business is a tea and dessert sit down cafe that wants the customers to feel elegant and royal with a minimalistic rustic look. We will have wooden beams, with plants, brick wall, royal sofas for customers to enjoy time with friends and family. It should have an Asia feel in a modern American/NYC/California vibe giving customers a premium experience.
Our industry: Restaurant
Top Three Things to Communicate through our Logo:
#1 - Royal, Proper time
#2 - Premium
#3 - Feels welcoming, homey
Our Target Market:
- Age 18+ to 50
- Mainly Engineer and nursing students around university
- Housewives who will enjoy tea or wine with each other
- millennial, bright, white brick, open concept with rustic garden finishes
- American/NYC/California minimalistic with Asian culture/garden premium feel
- For Business/client meetings
- Popular dessert spot to go after eating around the area
- Royal, elegant, Proper environment
- Eventually a franchise look
Styles that we are interested in:
Abstract Mark
Pictorial Mark
Values to communicate:
Feminine
Masculine
Young
Mature
Luxury
Economical
Modern
Classic
Playful
Serious
Loud
Quiet
Simple
Complex
Subtle
Obvious
Color preferences:
Rustic color variations with solid colors
Rustic/slate grey, blue, gold,
Colors that will look good on menu and signage
Our Ideas and Additional Information:
We want the logo to display:
- The words " Proper Rose Garden" in elegant font
May display:
- Dragon
- Crown
- Leaves
- Star
- other Royal ideas
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