JITI is a non-profit research institute dedicated to transportation issues in the aviation, surface, and maritime sectors. JITI regularly holds transportation policy events at which experts present their research.
Company name: Japan International Transport Institute, USA
What we do:
JITI is a non-profit research institute dedicated to transportation issues in the aviation, surface, and maritime sectors. JITI regularly holds transportation policy events at which experts present their research.
Specifically, JITI, which already has its own logo(http://japantransport.com/), is seeking a logo incorporating its existing logo into a logo for a new speakers series entitled "JITI Intersections Series."
Our industry: Non-Profit
Top Three Things to Communicate through our Logo:
#1 - Transportation
#2 - Coming together of ideas and people
#3 - professionalism/elegance
Our Target Market:
The target audience is: mostly 30-65 years of age; more male than female, but definitely both; highly educated; a policymaker or other government official, an academic, a consultant, or government relations professional; and generally very dedicated to their professions.
Styles that we are interested in:
Pictorial Mark
Wordmark
Values to communicate:
Feminine
Masculine
Young
Mature
Luxury
Economical
Modern
Classic
Playful
Serious
Loud
Quiet
Simple
Complex
Subtle
Obvious
Color preferences:
I wouldn't want too much color, though some is fine. Mainly, it needs to be compatible with the existing organization's logo (JITI at http://japantransport.com/). Feel free to experiment with a subdued palette.
Our Ideas and Additional Information:
My very schematic attempt to demonstrate what I had in mind when I first thought up the logo is attached.
If possible, I would like to see the deliverable in two versions. One as the whole logo, inclusive of the current JITI logo and the "intersections" piece. The other would be the original JITI artwork and the new piece separately so that we can flexibly move things around depending on whatever kind of publication we produce in the future.
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Hello, all. Thank you for the two submissions so far. Two points for clarification.
1) I would to see just he short form of the organization's name: and JITI.
2) The logo must include "Intersection Series" as text within the logo. This logo will be used to brand the "Intersection Series" as a separate program from another similar line, so it is important to include it.
1st
United States
Spain