Company name: Harrison Financial Group
What we do:
We believe that giving and being generous is what creates real wealth in our lives and we help people get out of debt and build simple wealth by designing easy to read financial plans and provide on going, independent, money coaching, financial advice and support to our clients.
Our industry: Financial & Insurance
Top Three Things to Communicate through our Logo:
#1 - generosity
#2 - simplicity
#3 - different than traditional financial services - new, modern, young, cool, independent.
Our Target Market:
Millennial between the ages of 25 and 45, live in North America, who earn between $75,000 and $250,000, they are small business owners, entrepreneurs, writers, bloggers, thought leaders, public figures, athletes.
They are educated, live an active lifestyle, are fun, interesting, kind, generous and a life long student.
They may travel lots, and many of them are just beginning to settle in and start having kids and starting families.
Styles that we are interested in:
Values to communicate:
Feminine |
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Masculine |
Young |
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Mature |
Luxury |
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Economical |
Modern |
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Classic |
Playful |
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Serious |
Loud |
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Quiet |
Simple |
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Complex |
Subtle |
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Obvious |
Color preferences:
Colors from my website - which can be found at: www.danharrisonconsulting.com
Blue, Orange, Teal.... but specifically the shades located on my website.
Where we will use the Logo:
Billboards & Signs, Mobile/Tablet App, Mugs, T-shirts, Print, Television, Web