Logo contest: GearArmour

What we do:

We are a start up company called Works Better Products. We are focused on everyday products and using creativity, innovation and quality to make them better. Our first product category is focused on cargo/gear securement products, such as tie down ratchets, bungees and other related products to secure your gear. Our brand for this category is GearArmour, which represents a quality product, durable enough to protect transporting all your gear. Our GearArmour logo needs to represent the cargo/gear securement category, but should not conflict with the Works Better Products logo.

Our target customer is predominantly male (but some women, too). He is an outdoorsman, sportsman, landscaper, construction worker, trucker, home-improver and more. If there is a need to tie it down and transport, he/she is our customer. They typically need to secure large loads such as lumber, tools & supplies, lanscape equipment, canoes, motorcycles, ATVs and more. They use these products several times a week and want to know they are getting the best designed product that is easy to use, saves time and is rugged enough to secure their gear.

Steel, Black, Gray, Red, Yellow, Orange