Magazine is primarily focused towards the hip, younger LGBT crowd in larger cities, but ideal for all ranges of LGBT readers.
Styles that we are interested in:
Emblems
Letterform Mark
Wordmark
Values to communicate:
Feminine
Masculine
Young
Mature
Luxury
Economical
Modern
Classic
Playful
Serious
Loud
Quiet
Simple
Complex
Subtle
Obvious
Color preferences:
Since the magazine is focused on "Chic" and "Luxury", it should be more sophisticated and solid colors.
Our Ideas and Additional Information:
Since this is for a magazine, it needs to be primarily focused on being visible when placed in front of various covers. It should also stand out when used on other marketing materials.
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