Empowered Nonprofit Insurance provides insurance and risk management services to medium and large sized nonprofit organizations. Larger nonprofits normally get their insurance from one of the large corporate insurance firms (www.ajg.com www.hubinternational.com www.mmc.com) whose corporate...
Empowered Nonprofit Insurance provides insurance and risk management services to medium and large sized nonprofit organizations. Larger nonprofits normally get their insurance from one of the large corporate insurance firms (www.ajg.com www.hubinternational.com www.mmc.com) whose corporate culture is counter to the values of nonprofits. We aim to provide insurance to large nonprofits and do so by adhering to the standards of the nonprofit community (ie, community oriented, socially conscious, etc; a "social enterprise", if you will).
Our industry: Financial & Insurance
Top Three Things to Communicate through our Logo:
#1 - Empowerment
#2 - Safety/Security
#3 - Caring/Community/Team
Our Target Market:
Medium and large sized nonprofit organizations. Examples of some of these organizations include those that provide services to homeless individuals, developmentally disabled individuals, veterans and environmental advocacy organizations. Their insurance premiums will be at least $25,000 per year, up into the several hundred thousand dollar range.
Some keywords for values= community, teamwork, empowerment, benevolent, safe, caring, strong
The Empowered in Empowered Nonprofit Insurance comes from our mission, which is to:
1) Take care of their insurance and risk management needs, so our customers are free to focus on their mission and 2) Empower our customers to take better control of their safety and risk management culture through the tools we provide to them
Styles that we are interested in:
Emblems
Pictorial Mark
Wordmark
Values to communicate:
Feminine
Masculine
Young
Mature
Luxury
Economical
Modern
Classic
Playful
Serious
Loud
Quiet
Simple
Complex
Subtle
Obvious
Color preferences:
Blue/Gold, Blue/Silver, or Blue/Green (similar to that found at tap.hanover.com)
Our Ideas and Additional Information:
Ideas for images include a mountain or climbing a mountain or something with the earth in it, but I'm not stuck on these
(Added on 2018-11-27 06:12):
The mountain idea is not working out so well as it makes it feel too much like an environmental organization. However, the earth and/or rising sun does work. Also, anything that conveys people working together is good.
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1st
United States