Our company will sell high end dog products that incorporate functionality with simple, yet appealing design. Basic design concepts involve geometric shapes (squares, circles, hexagons, etc) that play with layering of materials and color combinations. Our initial product line will be dog...
Our company will sell high end dog products that incorporate functionality with simple, yet appealing design. Basic design concepts involve geometric shapes (squares, circles, hexagons, etc) that play with layering of materials and color combinations. Our initial product line will be dog collars and dog leashes with future expansion in the dog products market with additional product lines (beds, dishes, toys, etc.)
Our industry: Miscellaneous
Top Three Things to Communicate through our Logo:
#1 - Dog products company
#2 - Dogs are part of the family
#3 - Quality through simple design
Our Target Market:
Our target market are affluent dog owners between the ages of 35 to 55 with disposable income who consider their pets to be members of the family.
Styles that we are interested in:
Abstract Mark
Emblems
Letterform Mark
Pictorial Mark
Web 2.0
Values to communicate:
Feminine
Masculine
Young
Mature
Luxury
Economical
Modern
Classic
Playful
Serious
Loud
Quiet
Simple
Complex
Subtle
Obvious
Color preferences:
I do not have any color preferences for the brand or logo design. I am open to the designer's suggestions.
Our Ideas and Additional Information:
BroOkEnJacK
In playing around with the company name, I liked the playfulness when playing with lowercase and uppercase lettering. I also liked the look of the Kristen ITC font (but I'm not stuck on that font type.)
Geometric shapes will be a consistent theme in product design/brand awareness. Design concept uses repetition of the same shape (for example...squares. refer to some concept collar designs in pdf attachment.)
Please avoid cliche designs like paw prints and bones.
Addition 5/23/2013
Uploaded another file with a pup silhouette that we like to assist with direction that I gave in my comment below requesting designs with kids and a dog in silhouette.
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If anyone is up to the challenge, we would like to see some designs with a tree, two kids and a dog (even it's just in silhouette) Simple, but classy. Thanks,
Russell
...continuation from my message above. If we could see the desgins in a square frame. Thanks again for your participation and hard work. Love the creativity so far.
Russell
I just noticed that the "pupsilhouette" file I uploaded yesterday wasn't in the right file format so it wasn't visible for the designers. I saved the file as .jpg and re-uploaded it so hopefully that corrected my error. Thanks again for your participation and effort in my contest.
Russell
Hi - I do not have any rights over the puppy jpg image. Just a random picture from the internet that I thought would be useful as a guide for a silhouette image. Thanks.
Russell
1st
United States
Spain