Website that sells jewelry with ancient and contemporary symbols.
Our industry: Retail
Top Three Things to Communicate through our Logo:
#1 - Deep meaning;
#2 - Tradition / Primitive / Ancient;
#3 - Simple
Our Target Market:
Age - 30-60 yrs
50% men 50% women
USA and Canada
Styles that we are interested in:
Letterform Mark
Wordmark
Values to communicate:
Feminine
Masculine
Young
Mature
Luxury
Economical
Modern
Classic
Playful
Serious
Loud
Quiet
Simple
Complex
Subtle
Obvious
Color preferences:
1. Black and White ONLY for the first logo comps...no colors until we choose a logo winner.
Our Ideas and Additional Information:
1. Simple designs
2. NO long rectangular comps. Only logos that can fit in a square area.
3. Will be used mostly for an e-commerce store...needs to be simple enough to scale to small sizes (such as mobile viewing)
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Canada