Company name: LocalStack
Slogan: Develop your cloud apps offline!
What we do:
LocalStack is a cloud development framework that enables software teams to develop and test their AWS services on their local machine, and across the Continuous Integration (CI) pipeline.
It is like a “cloud sandbox” that is running entirely on your laptop - providing a “mini cloud” with all the features that large cloud providers (like Amazon Web Services, AWS) offer. This allows developers to develop cloud apps - quite literally - offline on their laptops.
Note1: Our current focus is AWS, but we are not affiliated with AWS and will soon be extending our services to cover support for other cloud providers (e.g. Microsoft Azure), and local emulation of other cloud services (e.g. support for developing Slack, or other APIs)
Note2: LocalStack is currently the only operating company of “StackLift Inc”. We are now only looking for a Logo for the LocalStack brand, but interested in having the brand fit into a broader “StackLift” brand going forward. StackLift will combine LocalStack, for Local Cloud development services and other extended team collaboration and enterprise features to drastically improve Developer Experience in organizations.
Our industry: Technology
Top Three Things to Communicate through our Logo:
#1 - Developer Experience is our biggest focus - tools which foster autonomy and team collaboration
#2 - Developing cloud applications in a lightweight manner , independent of heavy external dependencies
#3 - Easily test your app by having all your “Tool Stack” readily available wherever you are in your environment (Local Machine, Test environment, collaboration and sharing with team members, CI Pipeline, etc.)
Our Target Market:
Software developers, cloud software developers, engineering leaders, VP of Engineering,
Values: want to save time with efficient development flows, open to modern development approaches and innovation
Styles that we are interested in:
Values to communicate:
| Feminine |
|
Masculine |
| Young |
|
Mature |
| Luxury |
|
Economical |
| Modern |
|
Classic |
| Playful |
|
Serious |
| Loud |
|
Quiet |
| Simple |
|
Complex |
| Subtle |
|
Obvious |
Color preferences:
Blue, yellow, gree, purple (not necessarily all at once)
Our Ideas and Additional Information:
We have already attempted to design a logo internally. The iterations can be found attached. We chose the separately attached one for internal use. We generally like it a lot, but the gradient etc. do not seem good for printing on all sorts of locations (tshirts / goodies / webiste / mobile / flyers / banners etc.). We’d be open to completely new suggestions or improvements on our first iteration.
Where we will use the Logo:
Billboards & Signs, Mobile/Tablet App, Mugs, T-shirts, Print, Television, Web
1st
Canada
