After two years of business we decided to change our Logo! And of course we did it by a contest at Logo Arena! However, we kept the contest private so we can't show the entire process here, but we can show a few entries we got:   Entry by designer dzanie   Entry by designer masjacky   Entry submitted by designer lead   Entry by designer elblelel   At the end we decided to mix two entries. The new Logo Arena logo is indeed the logo designed by designer kassai, … Continue reading →

In all fairness, browsing through the world's top logo collection to find inspiration for your own brand emblem is not a bad idea. Essentially, you will learn 2 important rules regarding logos: the vast majority of world renowned logos use maximum 2 colors and are intelligible. What about the rest of the aspects? Will your logo make sense considering the nature of your business? How will it look like when it is printed on promotional and internal use materials? In my opinion, the image of a company is reflected by … Continue reading →

Logo Arena had a great start to 2012. We already hosted more than 100 contests and we would show you here the ten we liked best.   La Dimora del Capo. The prize for this contest was $249, it received 73 entries and the winner was Alex from Portugal. The winning logo of La Dimora del Capo – logo contest   Buzz Because. Buzz Because is a philanthropic, non profit organization that provides free buzz cuts for medical hair loss patients in the privacy of their own home of place … Continue reading →

Establishing a web presence is more than just a fad, it is important to the survival of today’s businesses. Whether your company is large or small does business locally or globally, customers and potential customers are on the web waiting for you to find them. An Internet presence starts with a website, and a website means web hosting. There are web hosting services that advertise hosting for as little as $2.99 a month, but is such an inexpensive package a good deal or a large headache? Well that depends. Like … Continue reading →

Logo design services range anywhere from $30 to thousands. I recently visited a local printing shop in Mississauga, Canada which charges its clients $1500 only for a pamphlet design. When I asked the receptionist about the logo prices, to my surprise, they charge anywhere from $2000 to $5000 for a logo design. But then again, they had some high profile clients such as Sears, Pizza Pizza and The Bay. After this discovery, Massimo and I decided to find an optimal (market) price for a logo design using online research. We … Continue reading →

Logo design is a service segment of a fairly diverse, large and highly competitive graphic design industry. There are advertising agencies, small to mid-sized graphic design companies and individual freelance graphic designers operating within this industry, all of them provide logo design services. The estimated market size for logo design services in United States alone is 3 Billion dollars (USD). There are more than 10 billion dollars spent (Globally; from English speaking countries) on logo design services that are found in on-line search engines, such as Google, Yahoo! and Bing. … Continue reading →

“You dont have to like a color. You just have to determine if it is doing what you need it to do.” – Laura Silverman, Communications consultant. Color is a very powerful tool which can assist you in positioning your brand identity strategy. A school bus in any color other than yellow is not really a school bus. As consumers we depend on the familiarity of Coca-Cola’s red cans and UPS trucks that are brown. A person doesn’t really have to read the word “facebook” to determine that blue website … Continue reading →

Logo Design market has changed dramatically over the past few years with innovation in technology which enables you to design a logo yourself, design contest sites like LogoArena.com where dozens of logo designers compete for a company logo and then there are traditional design agencies. Let’s look at some of the advantages and disadvantages of Do-it-Yourself logo softwares (e.g. logo maker). Then we will compare it with custom made logos designed by professional designers. Given the cost and benefits of both options, decide for yourself which option is better for … Continue reading →

We have adopted the latest Formula 1 ranking system. It is important that designers with top quality logos are ranked higher. Quality is not determined by the number of gold medals. It is determined based on how often a designer is shortlisted (within top 10 client ranks). For example, a logo designer with 5 silver medals (5 x 18 = 90 points) and 0 gold reflects better quality of skills than a designer who has just one gold medal (25 points). Following is the point system: #1 = 25 points; … Continue reading →